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Helen's Cycles - Since 1936

Our people and community are the sources of our strength.

They determine our reputation and vitality.

Community involvement and teamwork are our core values.

Jay Wolff

Jay Wolff:
Owner/Operator-Helen's Cycles & I.Martin Bicycles

Jay was born in Augusta, Georgia and grew up in Louisiana. He came to work at Helen's Cycles in 1987 and grew the business from two stores to six locations, including I.Martin Bicycles. 

Jay is an avid cyclist and longtime leader in the retail bicycle industry. He is the proud father of three children.

Mike Davis

Mike Davis:
Store Manager-Santa Monica

Mike has been a competitive cyclist for over 20 years, starting out with the Major Motion Cycling Team.  He raced for Helen's Cycles for 10 years before becoming the store manager at our Santa Monica location in 2013.
Mike previously raced motorcycles and was a professional driver on the SCCA Touring Car circuit for 8 years. He is the proud father of one son and his beloved dog Maverick.

Cameron Khoury

Cameron Khoury:
Sales-Santa Monica

Cameron has worked for Helen's Cycles for over 7 years and is a top producer and a long-time customer favorite.  He is an active rider and racer in the local peloton known for his fast sprints.

Cameron attended West LA College and resides in Culver City.

Brady DeHayes

Brady DeHayes:
Sales-Santa Monica

Brady came to us from the great state of Vermont and has been a member of our staff for two years. He quickly became a solid road and mountain bike rider and is a regular on many of the local trails. Brady is also an accomplished ice hockey player and plays weekly in league competition.

Brady graduated from the University of Vermont and lives in Santa Monica.

Adrian Vega

Adrian Vega:
Store Manager - Westwood

Bicycles have always fascinated me. They've transformed from unbelievable gifts from Santa, into a lifestyle. Those early days struggling and always trying to keep up with my eldest brother in the hills of Ojai, Ca have forever shaped me. My roots will always be in mountain biking, and I've enjoy most everything on two wheels. Pedal power or internal combustion, they are vessels for adventure and friendships. I've worked with bikes since my college years and have always enjoyed working hands on. I've arrived at Helen's via The Trek Store of Ventura where I held the Service Manager position for several years. I'm excited to share and experience the rich history Helen's Cycles has provided for good people and their bikes. It will be another memorable ride.

Santa Monica Service Staff

Service Staff – Santa Monica

As you enter Helen's Cycles Santa Monica from our parking lot, these are the first people you will meet. Our service staff has decades of collective experience, and is factory trained in virtually all of the most recent developments in bicycle technology.

From left to right: Freddy Murillo; Wilbur Guardado; Alfredo Medina; Erick Rodas; Eric Mejia

Gilberto - Westwood Service Dept.

Gilberto Quintanilla:
Service Department - Westwood

As there were always bikes in my households, they've always been a part of my life. My father used to work for Helen's as a mechanic, so I spent my time after school with him at work. Without knowing it, bikes slowly became a big part of my life. My development as a mechanic was natural... since I was good at breaking bikes as a kid, I became good at fixing them as well.